{"id":423,"date":"2024-07-04T18:37:03","date_gmt":"2024-07-04T18:37:03","guid":{"rendered":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/?p=423"},"modified":"2024-10-15T02:41:20","modified_gmt":"2024-10-15T02:41:20","slug":"prism-cameras","status":"publish","type":"post","link":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/prism-cameras\/","title":{"rendered":"Prism Cameras"},"content":{"rendered":"<style>.kb-row-layout-id423_b13349-c2 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id423_b13349-c2 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id423_b13349-c2 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);}.kb-row-layout-id423_b13349-c2 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id423_b13349-c2 > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}.kb-row-layout-id423_b13349-c2 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id423_b13349-c2 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}@media all and (max-width: 1024px){.kb-row-layout-id423_b13349-c2 > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id423_b13349-c2 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id423_b13349-c2 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id423_b13349-c2 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-3-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column423_19f8a1-29 > .kt-inside-inner-col,.kadence-column423_19f8a1-29 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column423_19f8a1-29 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column423_19f8a1-29 > .kt-inside-inner-col{flex-direction:column;}.kadence-column423_19f8a1-29 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column423_19f8a1-29 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column423_19f8a1-29{position:relative;}@media all and (max-width: 1024px){.kadence-column423_19f8a1-29 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column423_19f8a1-29 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column423_19f8a1-29\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading423_97d491-e6, .wp-block-kadence-advancedheading.kt-adv-heading423_97d491-e6[data-kb-block=\"kb-adv-heading423_97d491-e6\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading423_97d491-e6 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading423_97d491-e6[data-kb-block=\"kb-adv-heading423_97d491-e6\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading423_97d491-e6 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading423_97d491-e6[data-kb-block=\"kb-adv-heading423_97d491-e6\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h6 class=\"kt-adv-heading423_97d491-e6 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading423_97d491-e6\">TASKS<\/h6>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items423_7d0c42-89:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_7d0c42-89 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_7d0c42-89 ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_7d0c42-89 .kb-svg-icon-wrap{color:var(--global-palette1, #3182CE);}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_7d0c42-89 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items423_7d0c42-89 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items423_7d0c42-89 kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-423_38bef6-46 .kt-svg-icon-list-single{color:var(--global-palette1, #3182CE) !important;}.kt-svg-icon-list-item-423_38bef6-46 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-423_38bef6-46\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_star-of-life kt-svg-icon-list-single\"><svg viewBox=\"0 0 480 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M471.99 334.43L336.06 256l135.93-78.43c7.66-4.42 10.28-14.2 5.86-21.86l-32.02-55.43c-4.42-7.65-14.21-10.28-21.87-5.86l-135.93 78.43V16c0-8.84-7.17-16-16.01-16h-64.04c-8.84 0-16.01 7.16-16.01 16v156.86L56.04 94.43c-7.66-4.42-17.45-1.79-21.87 5.86L2.15 155.71c-4.42 7.65-1.8 17.44 5.86 21.86L143.94 256 8.01 334.43c-7.66 4.42-10.28 14.21-5.86 21.86l32.02 55.43c4.42 7.65 14.21 10.27 21.87 5.86l135.93-78.43V496c0 8.84 7.17 16 16.01 16h64.04c8.84 0 16.01-7.16 16.01-16V339.14l135.93 78.43c7.66 4.42 17.45 1.8 21.87-5.86l32.02-55.43c4.42-7.65 1.8-17.43-5.86-21.85z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Brand Identity<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-423_ae46c6-db .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-423_ae46c6-db\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_star-of-life kt-svg-icon-list-single\"><svg viewBox=\"0 0 480 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M471.99 334.43L336.06 256l135.93-78.43c7.66-4.42 10.28-14.2 5.86-21.86l-32.02-55.43c-4.42-7.65-14.21-10.28-21.87-5.86l-135.93 78.43V16c0-8.84-7.17-16-16.01-16h-64.04c-8.84 0-16.01 7.16-16.01 16v156.86L56.04 94.43c-7.66-4.42-17.45-1.79-21.87 5.86L2.15 155.71c-4.42 7.65-1.8 17.44 5.86 21.86L143.94 256 8.01 334.43c-7.66 4.42-10.28 14.21-5.86 21.86l32.02 55.43c4.42 7.65 14.21 10.27 21.87 5.86l135.93-78.43V496c0 8.84 7.17 16 16.01 16h64.04c8.84 0 16.01-7.16 16.01-16V339.14l135.93 78.43c7.66 4.42 17.45 1.8 21.87-5.86l32.02-55.43c4.42-7.65 1.8-17.43-5.86-21.85z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Brand Packaging<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-423_d3491a-21 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-423_d3491a-21\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_star-of-life kt-svg-icon-list-single\"><svg viewBox=\"0 0 480 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M471.99 334.43L336.06 256l135.93-78.43c7.66-4.42 10.28-14.2 5.86-21.86l-32.02-55.43c-4.42-7.65-14.21-10.28-21.87-5.86l-135.93 78.43V16c0-8.84-7.17-16-16.01-16h-64.04c-8.84 0-16.01 7.16-16.01 16v156.86L56.04 94.43c-7.66-4.42-17.45-1.79-21.87 5.86L2.15 155.71c-4.42 7.65-1.8 17.44 5.86 21.86L143.94 256 8.01 334.43c-7.66 4.42-10.28 14.21-5.86 21.86l32.02 55.43c4.42 7.65 14.21 10.27 21.87 5.86l135.93-78.43V496c0 8.84 7.17 16 16.01 16h64.04c8.84 0 16.01-7.16 16.01-16V339.14l135.93 78.43c7.66 4.42 17.45 1.8 21.87-5.86l32.02-55.43c4.42-7.65 1.8-17.43-5.86-21.85z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Website Design<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column423_35c892-88 > .kt-inside-inner-col,.kadence-column423_35c892-88 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column423_35c892-88 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column423_35c892-88 > .kt-inside-inner-col{flex-direction:column;}.kadence-column423_35c892-88 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column423_35c892-88 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column423_35c892-88{position:relative;}@media all and (max-width: 1024px){.kadence-column423_35c892-88 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column423_35c892-88 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column423_35c892-88\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading423_86ab5f-2d, .wp-block-kadence-advancedheading.kt-adv-heading423_86ab5f-2d[data-kb-block=\"kb-adv-heading423_86ab5f-2d\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading423_86ab5f-2d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading423_86ab5f-2d[data-kb-block=\"kb-adv-heading423_86ab5f-2d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading423_86ab5f-2d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading423_86ab5f-2d[data-kb-block=\"kb-adv-heading423_86ab5f-2d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h6 class=\"kt-adv-heading423_86ab5f-2d wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading423_86ab5f-2d\">Target Users<\/h6>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items423_f8865e-70:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_f8865e-70 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_f8865e-70 ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_f8865e-70 .kb-svg-icon-wrap{color:var(--global-palette1, #3182CE);}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_f8865e-70 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items423_f8865e-70 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items423_f8865e-70 kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-423_7dfc77-ee .kt-svg-icon-list-single{color:var(--global-palette1, #3182CE) !important;}.kt-svg-icon-list-item-423_7dfc77-ee .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-423_7dfc77-ee\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_star-of-life kt-svg-icon-list-single\"><svg viewBox=\"0 0 480 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M471.99 334.43L336.06 256l135.93-78.43c7.66-4.42 10.28-14.2 5.86-21.86l-32.02-55.43c-4.42-7.65-14.21-10.28-21.87-5.86l-135.93 78.43V16c0-8.84-7.17-16-16.01-16h-64.04c-8.84 0-16.01 7.16-16.01 16v156.86L56.04 94.43c-7.66-4.42-17.45-1.79-21.87 5.86L2.15 155.71c-4.42 7.65-1.8 17.44 5.86 21.86L143.94 256 8.01 334.43c-7.66 4.42-10.28 14.21-5.86 21.86l32.02 55.43c4.42 7.65 14.21 10.27 21.87 5.86l135.93-78.43V496c0 8.84 7.17 16 16.01 16h64.04c8.84 0 16.01-7.16 16.01-16V339.14l135.93 78.43c7.66 4.42 17.45 1.8 21.87-5.86l32.02-55.43c4.42-7.65 1.8-17.43-5.86-21.85z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Gen Z and young Millennials who enjoy capturing adventures and food trips with loved ones.<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column423_7e7c77-0f > .kt-inside-inner-col,.kadence-column423_7e7c77-0f > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column423_7e7c77-0f > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column423_7e7c77-0f > .kt-inside-inner-col{flex-direction:column;}.kadence-column423_7e7c77-0f > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column423_7e7c77-0f > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column423_7e7c77-0f{position:relative;}@media all and (max-width: 1024px){.kadence-column423_7e7c77-0f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column423_7e7c77-0f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column423_7e7c77-0f\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading423_82a457-92, .wp-block-kadence-advancedheading.kt-adv-heading423_82a457-92[data-kb-block=\"kb-adv-heading423_82a457-92\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading423_82a457-92 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading423_82a457-92[data-kb-block=\"kb-adv-heading423_82a457-92\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading423_82a457-92 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading423_82a457-92[data-kb-block=\"kb-adv-heading423_82a457-92\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h6 class=\"kt-adv-heading423_82a457-92 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading423_82a457-92\">Duration<\/h6>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items423_956bb5-1b:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_956bb5-1b ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_956bb5-1b ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_956bb5-1b ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items423_956bb5-1b ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items423_956bb5-1b kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-423_f86c6b-20 .kt-svg-icon-list-single{color:var(--global-palette1, #3182CE) !important;}.kt-svg-icon-list-item-423_f86c6b-20 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-423_f86c6b-20\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_calendar kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><rect x=\"3\" y=\"4\" width=\"18\" height=\"18\" rx=\"2\" ry=\"2\"\/><line x1=\"16\" y1=\"2\" x2=\"16\" y2=\"6\"\/><line x1=\"8\" y1=\"2\" x2=\"8\" y2=\"6\"\/><line x1=\"3\" y1=\"10\" x2=\"21\" y2=\"10\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">1 month<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-block-spacer{height:200px;}.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-103_8d4f37-c9\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading423_9cbb59-d3, .wp-block-kadence-advancedheading.kt-adv-heading423_9cbb59-d3[data-kb-block=\"kb-adv-heading423_9cbb59-d3\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading423_9cbb59-d3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading423_9cbb59-d3[data-kb-block=\"kb-adv-heading423_9cbb59-d3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading423_9cbb59-d3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading423_9cbb59-d3[data-kb-block=\"kb-adv-heading423_9cbb59-d3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h6 class=\"kt-adv-heading423_9cbb59-d3 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading423_9cbb59-d3\"><span class=\"ez-toc-section\" id=\"Project_Overview\"><\/span>Project Overview<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h2 class=\"wp-block-heading\">Prism Cameras: A hybrid camera that teleports your photos<\/h2>\n\n\n\n<p>Prism Cameras is an innovative AI-powered hybrid camera that transforms users&#8217; backgrounds into fantastical scenes with filters like Sci-Fi, Wild West, and Anime. Users can personalize their backgrounds with prompts and stickers and print their photos into instant films. Targeting Gen Z and young millennials, Prism Cameras connects with their aesthetic and nostalgic preferences.<\/p>\n\n\n\n<p>For this project, I designed the brand\u2019s logo, packaging, and website to embody its unique essence and appeal. My focus was on developing three types of packaging that are functional, marketable, and eco-friendly, aiming to minimize single-use plastics and shopping bags.<\/p>\n\n\n<style>.wp-block-kadence-advancedbtn.kb-btns423_7570a3-e7{gap:var(--global-kb-gap-xs, 0.5rem );justify-content:flex-start;align-items:center;}.kt-btns423_7570a3-e7 .kt-button{font-weight:normal;font-style:normal;}.kt-btns423_7570a3-e7 .kt-btn-wrap-0{margin-right:5px;}.wp-block-kadence-advancedbtn.kt-btns423_7570a3-e7 .kt-btn-wrap-0 .kt-button{color:#555555;border-color:#555555;}.wp-block-kadence-advancedbtn.kt-btns423_7570a3-e7 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns423_7570a3-e7 .kt-btn-wrap-0 .kt-button:focus{color:#ffffff;border-color:#444444;}.wp-block-kadence-advancedbtn.kt-btns423_7570a3-e7 .kt-btn-wrap-0 .kt-button::before{display:none;}.wp-block-kadence-advancedbtn.kt-btns423_7570a3-e7 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns423_7570a3-e7 .kt-btn-wrap-0 .kt-button:focus{background:#444444;}<\/style>\n<div class=\"wp-block-kadence-advancedbtn kb-buttons-wrap kb-btns423_7570a3-e7\"><style>ul.menu .wp-block-kadence-advancedbtn .kb-btn423_fcde58-ff.kb-button{width:initial;}.wp-block-kadence-advancedbtn .kb-btn423_fcde58-ff.kb-button{padding-right:10px;padding-left:10px;}<\/style><a class=\"kb-button kt-button button kb-btn423_fcde58-ff kt-btn-size-small kt-btn-width-type-auto kb-btn-global-fill  kt-btn-has-text-true kt-btn-has-svg-true  wp-block-kadence-singlebtn\" href=\"#screenshots\"><span class=\"kt-btn-inner-text\">View Final Work<\/span><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_image kt-btn-icon-side-right\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><rect x=\"3\" y=\"3\" width=\"18\" height=\"18\" rx=\"2\" ry=\"2\"\/><circle cx=\"8.5\" cy=\"8.5\" r=\"1.5\"\/><polyline points=\"21 15 16 10 5 21\"\/><\/svg><\/span><\/a><\/div>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-580_dcfe5a-96 .kt-block-spacer{height:200px;}.wp-block-kadence-spacer.kt-block-spacer-580_dcfe5a-96 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-580_dcfe5a-96\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Research\"><\/span>Research<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading423_9cbdd6-f0, .wp-block-kadence-advancedheading.kt-adv-heading423_9cbdd6-f0[data-kb-block=\"kb-adv-heading423_9cbdd6-f0\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading423_9cbdd6-f0 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading423_9cbdd6-f0[data-kb-block=\"kb-adv-heading423_9cbdd6-f0\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading423_9cbdd6-f0 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading423_9cbdd6-f0[data-kb-block=\"kb-adv-heading423_9cbdd6-f0\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading423_9cbdd6-f0 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading423_9cbdd6-f0\">Turning Research into Insights<\/h2>\n\n\n\n<p>I started the project by researching the target market, competitors (using SWOT analysis), sales channels, packaging materials, logistics, and costs. <\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading423_f701a6-4b, .wp-block-kadence-advancedheading.kt-adv-heading423_f701a6-4b[data-kb-block=\"kb-adv-heading423_f701a6-4b\"]{margin-bottom:40px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading423_f701a6-4b mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading423_f701a6-4b[data-kb-block=\"kb-adv-heading423_f701a6-4b\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading423_f701a6-4b img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading423_f701a6-4b[data-kb-block=\"kb-adv-heading423_f701a6-4b\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h5 class=\"kt-adv-heading423_f701a6-4b wp-block-kadence-advancedheading has-theme-palette-2-color has-text-color\" data-kb-block=\"kb-adv-heading423_f701a6-4b\">A key insight was that the target consumers value nostalgia, cherish making memories, and are active on social media. They also have higher disposable incomes, often due to living with their parents.<\/h5>\n\n\n\n<p>Ultimately, the brand\u2019s target market is the Gen Z and young Millennials who enjoy embarking and capturing adventures and food trips with friends and families. Mostly, their salaries are highly expendable as they have little to no dependents and are currently exploring life.<\/p>\n\n\n\n<p>In examining competitors, I found that most products are packaged in rectangular boxes, which felt generic and repetitive.<\/p>\n\n\n<style>.kb-gallery-id-423_6bc1a5-01 .kadence-blocks-gallery-item .kb-gal-image-radius, .kb-gallery-id-423_6bc1a5-01 .kb-slide-item .kb-gal-image-radius img{border-radius:0px 0px 0px 0px;;}.kb-gallery-id-423_6bc1a5-01 .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption{color:var(--global-palette6, #718096);}.kb-gallery-caption-style-cover-hover.kb-gallery-id-423_6bc1a5-01 .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption, .kb-gallery-caption-style-below.kb-gallery-id-423_6bc1a5-01 .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption{background:rgba(0, 0, 0, 0);}.kb-gallery-wrap-id-423_6bc1a5-01.wp-block-kadence-advancedgallery{overflow:visible;}.kb-gallery-wrap-id-423_6bc1a5-01.wp-block-kadence-advancedgallery .kt-blocks-carousel{overflow:visible;}<\/style><div class=\"kb-gallery-wrap-id-423_6bc1a5-01 alignnone wp-block-kadence-advancedgallery\"><div class=\"kb-gallery-ul kb-gallery-non-static kb-gallery-type-slider kb-gallery-id-423_6bc1a5-01 kb-gallery-caption-style-below kb-gallery-filter-none kb-gallery-magnific-init\" data-image-filter=\"none\" data-lightbox-caption=\"true\"><div class=\"kt-blocks-carousel splide kt-carousel-container-dotstyle-none kt-carousel-arrowstyle-none kt-carousel-dotstyle-none kb-slider-group-arrow kb-slider-arrow-position-center\" data-slider-anim-speed=\"400\" data-slider-scroll=\"1\" data-slider-arrows=\"false\" data-slider-fade=\"true\" data-slider-dots=\"false\" data-slider-type=\"slider\" data-slider-hover-pause=\"false\" data-slider-auto=\"\" data-slider-speed=\"7000\" data-show-pause-button=\"false\"><div class=\"splide__track\"><ul class=\"kt-blocks-carousel-init kb-blocks-slider splide__list\"><li class=\"kb-slide-item kb-gallery-slide-item splide__slide\"><div class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-has-caption\"><a href=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-1-User-Persona.jpg\" data-description=\"Prism Cameras - User Persona\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land21 kb-has-image-ratio-land21\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-1-User-Persona-1024x576.jpg\" width=\"1024\" height=\"576\" alt=\"\" data-full-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-1-User-Persona.jpg\" data-light-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-1-User-Persona.jpg\" data-id=\"424\" class=\"wp-image-424 skip-lazy\" srcset=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-1-User-Persona-1024x576.jpg 1024w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-1-User-Persona-300x169.jpg 300w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-1-User-Persona-768x432.jpg 768w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-1-User-Persona-1536x864.jpg 1536w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-1-User-Persona-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><div class=\"kadence-blocks-gallery-item__caption\">Prism Cameras &#8211; User Persona<\/div><\/a><\/figure><\/div><\/div><\/li><\/ul><\/div><\/div><\/div><\/div>\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-block-spacer{height:200px;}.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-103_8d4f37-c9\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Brand_Identity\"><\/span>Brand Identity<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading423_acfc13-64, .wp-block-kadence-advancedheading.kt-adv-heading423_acfc13-64[data-kb-block=\"kb-adv-heading423_acfc13-64\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading423_acfc13-64 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading423_acfc13-64[data-kb-block=\"kb-adv-heading423_acfc13-64\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading423_acfc13-64 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading423_acfc13-64[data-kb-block=\"kb-adv-heading423_acfc13-64\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading423_acfc13-64 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading423_acfc13-64\">Creating an energetic brand identity that capture life&#8217;s moments<\/h2>\n\n\n\n<p>Leveraging my research and the brand\u2019s essence, I crafted a brand identity that encapsulates nostalgia, energy, and playfulness. The color palette reflects the brand\u2019s innovative and tech-driven nature, while the typography reinforces its energetic and nostalgic vibe. The logo features an iconic camera shape with a &#8220;P&#8221; on top to represent the brand&#8217;s name, and a star-shaped counter to symbolize creativity and imagination.<\/p>\n\n\n\n<p>Additionally, I developed a web design mockup to visualize how the brand identity would be applied across different platforms.<\/p>\n\n\n<style>.wp-block-kadence-advancedgallery.kb-gallery-wrap-id-423_89e38b-86{overflow:hidden;}.kb-gallery-id-423_89e38b-86 .kadence-blocks-gallery-item .kb-gal-image-radius, .kb-gallery-id-423_89e38b-86 .kb-slide-item .kb-gal-image-radius img{border-radius:0px 0px 0px 0px;;}.kb-gallery-id-423_89e38b-86 .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption{color:var(--global-palette6, #718096);}.kb-gallery-caption-style-cover-hover.kb-gallery-id-423_89e38b-86 .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption, .kb-gallery-caption-style-below.kb-gallery-id-423_89e38b-86 .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption{background:rgba(0, 0, 0, 0);}.kb-gallery-wrap-id-423_89e38b-86.wp-block-kadence-advancedgallery{overflow:visible;}.kb-gallery-wrap-id-423_89e38b-86.wp-block-kadence-advancedgallery .kt-blocks-carousel{overflow:visible;}<\/style><div class=\"kb-gallery-wrap-id-423_89e38b-86 alignnone wp-block-kadence-advancedgallery\"><div class=\"kb-gallery-ul kb-gallery-non-static kb-gallery-type-carousel kb-gallery-id-423_89e38b-86 kb-gallery-caption-style-below kb-gallery-filter-none kb-gallery-magnific-init\" data-image-filter=\"none\" data-lightbox-caption=\"true\"><div class=\"kt-blocks-carousel splide kt-carousel-container-dotstyle-none kt-carousel-arrowstyle-none kt-carousel-dotstyle-none kb-slider-group-arrow kb-slider-arrow-position-center\" data-columns-xxl=\"2\" data-columns-xl=\"2\" data-columns-md=\"2\" data-columns-sm=\"2\" data-columns-xs=\"1\" data-columns-ss=\"1\" data-slider-anim-speed=\"400\" data-slider-scroll=\"1\" data-slider-arrows=\"false\" data-slider-dots=\"false\" data-slider-hover-pause=\"false\" data-slider-auto=\"\" data-slider-speed=\"7000\" data-slider-gap=\"10px\" data-slider-gap-tablet=\"10px\" data-slider-gap-mobile=\"10px\" data-show-pause-button=\"false\" data-slider-label=\"Photo Gallery Carousel\"><div class=\"splide__track\"><ul class=\"kt-blocks-carousel-init kb-gallery-carousel splide__list\"><li class=\"kb-slide-item kb-gallery-carousel-item splide__slide\"><div class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-has-caption\"><a href=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-2-Logo.jpg\" data-description=\"Prism Cameras - Logo\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land32 kb-has-image-ratio-land32\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-2-Logo-1024x576.jpg\" width=\"1024\" height=\"576\" alt=\"\" data-full-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-2-Logo.jpg\" data-light-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-2-Logo.jpg\" data-id=\"425\" class=\"wp-image-425 skip-lazy\" srcset=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-2-Logo-1024x576.jpg 1024w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-2-Logo-300x169.jpg 300w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-2-Logo-768x432.jpg 768w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-2-Logo-1536x864.jpg 1536w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-2-Logo-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><div class=\"kadence-blocks-gallery-item__caption\">Prism Cameras &#8211; Logo<\/div><\/a><\/figure><\/div><\/div><\/li><li class=\"kb-slide-item kb-gallery-carousel-item splide__slide\"><div class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-has-caption\"><a href=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-3-Website.jpg\" data-description=\"Prism Cameras - Website Mockup\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land32 kb-has-image-ratio-land32\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-3-Website-1024x576.jpg\" width=\"1024\" height=\"576\" alt=\"\" data-full-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-3-Website.jpg\" data-light-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-3-Website.jpg\" data-id=\"426\" class=\"wp-image-426 skip-lazy\" srcset=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-3-Website-1024x576.jpg 1024w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-3-Website-300x169.jpg 300w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-3-Website-768x432.jpg 768w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-3-Website-1536x864.jpg 1536w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-3-Website-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><div class=\"kadence-blocks-gallery-item__caption\">Prism Cameras &#8211; Website Mockup<\/div><\/a><\/figure><\/div><\/div><\/li><\/ul><\/div><\/div><\/div><\/div>\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-block-spacer{height:200px;}.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-103_8d4f37-c9\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Package_Design\"><\/span>Package Design<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading423_9b0b9f-21, .wp-block-kadence-advancedheading.kt-adv-heading423_9b0b9f-21[data-kb-block=\"kb-adv-heading423_9b0b9f-21\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading423_9b0b9f-21 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading423_9b0b9f-21[data-kb-block=\"kb-adv-heading423_9b0b9f-21\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading423_9b0b9f-21 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading423_9b0b9f-21[data-kb-block=\"kb-adv-heading423_9b0b9f-21\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading423_9b0b9f-21 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading423_9b0b9f-21\">An Eye-Catching, Eco-Friendly Package Design<\/h2>\n\n\n\n<p>After several sketches, I developed two types of packaging:<\/p>\n\n\n<style>.kb-row-layout-id423_2492a7-18 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id423_2492a7-18 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id423_2492a7-18 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id423_2492a7-18 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id423_2492a7-18 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id423_2492a7-18 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id423_2492a7-18 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kt-inner-column-height-full\">\n<style>.kadence-column423_31d0e2-0c > .kt-inside-inner-col,.kadence-column423_31d0e2-0c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column423_31d0e2-0c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column423_31d0e2-0c > .kt-inside-inner-col{flex-direction:column;}.kadence-column423_31d0e2-0c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column423_31d0e2-0c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column423_31d0e2-0c{position:relative;}@media all and (max-width: 1024px){.kadence-column423_31d0e2-0c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column423_31d0e2-0c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column423_31d0e2-0c\"><div class=\"kt-inside-inner-col\"><style>.kt-info-box423_1fe454-06{height:100%;}.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box423_1fe454-06{height:auto;align-self:stretch;}.kt-info-box423_1fe454-06 .kt-blocks-info-box-link-wrap{height:100%;}.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box423_1fe454-06 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box423_1fe454-06 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);border-top-left-radius:8px;border-top-right-radius:8px;border-bottom-right-radius:8px;border-bottom-left-radius:8px;background:#ffffff;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-info-box423_1fe454-06 .kt-blocks-info-box-link-wrap:hover{border-top-left-radius:8px;}.kt-info-box423_1fe454-06 .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box423_1fe454-06 .kt-info-svg-icon-flip, .kt-info-box423_1fe454-06 .kt-blocks-info-box-number{font-size:20px;}.kt-info-box423_1fe454-06 .kt-blocks-info-box-media{color:var(--global-palette1, #3182CE);background:transparent;border-color:var(--global-palette7, #eeeeee);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;margin-top:0px;margin-right:0px;margin-bottom:16px;margin-left:0px;}.kt-info-box423_1fe454-06 .kt-blocks-info-box-link-wrap:hover .kt-blocks-info-box-media{color:var(--global-palette1, #3182CE);}.kt-info-box423_1fe454-06 .kt-infobox-textcontent h5.kt-blocks-info-box-title{font-size:var(--global-kb-font-size-md, 1.25rem);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.wp-block-kadence-infobox.kt-info-box423_1fe454-06 .kt-blocks-info-box-text{font-size:var(--global-kb-font-size-sm, 0.9rem);margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;}.kt-info-box423_1fe454-06 .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box423_1fe454-06 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box423_1fe454-06 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box423_1fe454-06\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-left kt-info-halign-left kb-info-box-vertical-media-align-top\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-icon-container kt-info-icon-animate-none\"><div class=\"kadence-info-box-icon-inner-container\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_camera kt-info-svg-icon\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M23 19a2 2 0 0 1-2 2H3a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h4l2-3h6l2 3h4a2 2 0 0 1 2 2z\"\/><circle cx=\"12\" cy=\"13\" r=\"4\"\/><\/svg><\/span><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h5 class=\"kt-blocks-info-box-title\"><strong>Camera Packaging<\/strong><\/h5><p class=\"kt-blocks-info-box-text\">The packaging allows consumers to choose a Prism Camera with any of the three pre-installed camera filters\u2014Sci-Fi, Wild West, and Anime. Each packaging variant visually represents the selected filter, enhancing the product&#8217;s thematic appeal.<\/p><\/div><\/span><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column423_703e4d-90 > .kt-inside-inner-col,.kadence-column423_703e4d-90 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column423_703e4d-90 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column423_703e4d-90 > .kt-inside-inner-col{flex-direction:column;}.kadence-column423_703e4d-90 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column423_703e4d-90 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column423_703e4d-90{position:relative;}@media all and (max-width: 1024px){.kadence-column423_703e4d-90 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column423_703e4d-90 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column423_703e4d-90\"><div class=\"kt-inside-inner-col\"><style>.kt-info-box423_45a4d4-8c{height:100%;}.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box423_45a4d4-8c{height:auto;align-self:stretch;}.kt-info-box423_45a4d4-8c .kt-blocks-info-box-link-wrap{height:100%;}.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box423_45a4d4-8c .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box423_45a4d4-8c .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);border-top-left-radius:8px;border-top-right-radius:8px;border-bottom-right-radius:8px;border-bottom-left-radius:8px;background:#ffffff;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-info-box423_45a4d4-8c .kt-blocks-info-box-link-wrap:hover{border-top-left-radius:8px;}.kt-info-box423_45a4d4-8c .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box423_45a4d4-8c .kt-info-svg-icon-flip, .kt-info-box423_45a4d4-8c .kt-blocks-info-box-number{font-size:20px;}.kt-info-box423_45a4d4-8c .kt-blocks-info-box-media{color:var(--global-palette1, #3182CE);background:transparent;border-color:var(--global-palette7, #eeeeee);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;margin-top:0px;margin-right:0px;margin-bottom:16px;margin-left:0px;}.kt-info-box423_45a4d4-8c .kt-blocks-info-box-link-wrap:hover .kt-blocks-info-box-media{color:var(--global-palette1, #3182CE);}.kt-info-box423_45a4d4-8c .kt-infobox-textcontent h5.kt-blocks-info-box-title{font-size:var(--global-kb-font-size-md, 1.25rem);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.wp-block-kadence-infobox.kt-info-box423_45a4d4-8c .kt-blocks-info-box-text{font-size:var(--global-kb-font-size-sm, 0.9rem);margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;}.kt-info-box423_45a4d4-8c .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box423_45a4d4-8c .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box423_45a4d4-8c .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box423_45a4d4-8c\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-left kt-info-halign-left kb-info-box-vertical-media-align-top\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-icon-container kt-info-icon-animate-none\"><div class=\"kadence-info-box-icon-inner-container\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_star kt-info-svg-icon\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polygon points=\"12 2 15.09 8.26 22 9.27 17 14.14 18.18 21.02 12 17.77 5.82 21.02 7 14.14 2 9.27 8.91 8.26 12 2\"\/><\/svg><\/span><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h5 class=\"kt-blocks-info-box-title\"><strong>SD Filter Packaging<\/strong><\/h5><p class=\"kt-blocks-info-box-text\">These SD cards enable users to add more filters to their Prism Camera. The brand plans to collaborate with various partners to offer themed filters, such as Disney, Star Wars, and Nike.<\/p><\/div><\/span><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-gallery-id-423_1210aa-6e .kadence-blocks-gallery-item .kb-gal-image-radius, .kb-gallery-id-423_1210aa-6e .kb-slide-item .kb-gal-image-radius img{border-radius:0px 0px 0px 0px;;}.kb-gallery-id-423_1210aa-6e .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption{color:var(--global-palette6, #718096);}.kb-gallery-caption-style-cover-hover.kb-gallery-id-423_1210aa-6e .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption, .kb-gallery-caption-style-below.kb-gallery-id-423_1210aa-6e .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption{background:rgba(0, 0, 0, 0);}.kb-gallery-wrap-id-423_1210aa-6e.wp-block-kadence-advancedgallery{overflow:visible;}.kb-gallery-wrap-id-423_1210aa-6e.wp-block-kadence-advancedgallery .kt-blocks-carousel{overflow:visible;}<\/style><div class=\"kb-gallery-wrap-id-423_1210aa-6e alignnone wp-block-kadence-advancedgallery\"><div class=\"kb-gallery-ul kb-gallery-non-static kb-gallery-type-slider kb-gallery-id-423_1210aa-6e kb-gallery-caption-style-below kb-gallery-filter-none kb-gallery-magnific-init\" data-image-filter=\"none\" data-lightbox-caption=\"true\"><div class=\"kt-blocks-carousel splide kt-carousel-container-dotstyle-none kt-carousel-arrowstyle-none kt-carousel-dotstyle-none kb-slider-group-arrow kb-slider-arrow-position-center\" data-slider-anim-speed=\"400\" data-slider-scroll=\"1\" data-slider-arrows=\"false\" data-slider-fade=\"true\" data-slider-dots=\"false\" data-slider-type=\"slider\" data-slider-hover-pause=\"false\" data-slider-auto=\"\" data-slider-speed=\"7000\" data-show-pause-button=\"false\"><div class=\"splide__track\"><ul class=\"kt-blocks-carousel-init kb-blocks-slider splide__list\"><li class=\"kb-slide-item kb-gallery-slide-item splide__slide\"><div class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-has-caption\"><a href=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-4-Sketches.jpg\" data-description=\"Prism Cameras - Packaging sketch\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land31 kb-has-image-ratio-land31\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-4-Sketches-1024x576.jpg\" width=\"1024\" height=\"576\" alt=\"\" data-full-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-4-Sketches.jpg\" data-light-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-4-Sketches.jpg\" data-id=\"427\" class=\"wp-image-427 skip-lazy\" srcset=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-4-Sketches-1024x576.jpg 1024w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-4-Sketches-300x169.jpg 300w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-4-Sketches-768x432.jpg 768w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-4-Sketches-1536x864.jpg 1536w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-Cameras-4-Sketches-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><div class=\"kadence-blocks-gallery-item__caption\">Prism Cameras &#8211; Packaging sketch<\/div><\/a><\/figure><\/div><\/div><\/li><\/ul><\/div><\/div><\/div><\/div>\n\n\n<p id=\"screenshots\">The packaging features a custom layout designed to include a handle for easy carrying, aiming to reduce carbon emissions and the need for additional shopping bags. This distinctive and playful packaging aims to attract attention and enhance the unboxing experience.<\/p>\n\n\n\n<p>To visualize the packaging design, I created a 3D prototype model using Adobe Illustrator to showcase its look and feel. Additionally, I printed the layout to ensure the packaging could be built and held effectively.<\/p>\n\n\n<style>.kb-gallery-id-423_94debd-53.kb-gallery-ul.kb-gallery-type-fluidcarousel .kt-blocks-carousel figure .kb-gal-image-radius, .kb-gallery-id-423_94debd-53.kb-gallery-ul.kb-gallery-type-fluidcarousel .kt-blocks-carousel figure .kb-gal-image-radius img{height:300px;}.kb-gallery-id-423_94debd-53 .kadence-blocks-gallery-item .kb-gal-image-radius, .kb-gallery-id-423_94debd-53 .kb-slide-item .kb-gal-image-radius img{border-radius:0px 0px 0px 0px;;}.kb-gallery-id-423_94debd-53 .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption{color:var(--global-palette6, #718096);}.kb-gallery-caption-style-cover-hover.kb-gallery-id-423_94debd-53 .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption, .kb-gallery-caption-style-below.kb-gallery-id-423_94debd-53 .kadence-blocks-gallery-item .kadence-blocks-gallery-item-inner .kadence-blocks-gallery-item__caption{background:rgba(0, 0, 0, 0);}.kb-gallery-wrap-id-423_94debd-53.wp-block-kadence-advancedgallery{overflow:visible;}.kb-gallery-wrap-id-423_94debd-53.wp-block-kadence-advancedgallery .kt-blocks-carousel{overflow:visible;max-width:100%;}.kb-gallery-id-423_94debd-53 .splide.kt-carousel-dotstyle-outlinedark .splide__pagination__page{background-color:transparent;box-shadow:inset 0 0 0 1px #000;-webkit-transition:box-shadow 0.3s ease;-moz-transition:box-shadow 0.3s ease;transition:box-shadow 0.3s ease;}.kb-gallery-id-423_94debd-53 .splide.kt-carousel-dotstyle-outlinedark .splide__pagination__page.is-active{background-color:transparent;box-shadow:inset 0 0 0 8px #000;}<\/style><div class=\"kb-gallery-wrap-id-423_94debd-53 alignnone wp-block-kadence-advancedgallery\"><div class=\"kb-gallery-ul kb-gallery-non-static kb-gallery-type-fluidcarousel kb-gallery-id-423_94debd-53 kb-gallery-caption-style-below kb-gallery-filter-none kb-gallery-magnific-init\" data-image-filter=\"none\" data-lightbox-caption=\"true\"><div class=\"kt-blocks-carousel splide kt-carousel-container-dotstyle-outlinedark kt-carousel-arrowstyle-whiteondark kt-carousel-dotstyle-outlinedark kb-slider-group-arrow kb-slider-arrow-position-center\" data-slider-anim-speed=\"400\" data-slider-scroll=\"1\" data-slider-arrows=\"true\" data-slider-dots=\"true\" data-slider-hover-pause=\"false\" data-slider-auto=\"1\" data-slider-speed=\"7000\" data-slider-type=\"fluidcarousel\" data-slider-center-mode=\"true\" data-slider-gap=\"10px\" data-slider-gap-tablet=\"10px\" data-slider-gap-mobile=\"10px\" data-show-pause-button=\"false\"><div class=\"splide__track\"><ul class=\"kt-blocks-carousel-init kb-blocks-fluid-carousel splide__list\"><li class=\"kb-slide-item kb-gallery-carousel-item splide__slide\"><div class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-has-caption\"><a href=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/GianRoxas_PackagingMockup1_Apr2024-scaled.jpg\" data-description=\"Prism Camera - Sci-fi Camera Packaging\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/GianRoxas_PackagingMockup1_Apr2024-1024x592.jpg\" width=\"1024\" height=\"592\" alt=\"\" data-full-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/GianRoxas_PackagingMockup1_Apr2024-scaled.jpg\" data-light-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/GianRoxas_PackagingMockup1_Apr2024-scaled.jpg\" data-id=\"428\" class=\"wp-image-428 skip-lazy\" srcset=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/GianRoxas_PackagingMockup1_Apr2024-1024x592.jpg 1024w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/GianRoxas_PackagingMockup1_Apr2024-300x173.jpg 300w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/GianRoxas_PackagingMockup1_Apr2024-768x444.jpg 768w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/GianRoxas_PackagingMockup1_Apr2024-1536x888.jpg 1536w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/GianRoxas_PackagingMockup1_Apr2024-2048x1184.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><div class=\"kadence-blocks-gallery-item__caption\">Prism Camera &#8211; Sci-fi Camera Packaging<\/div><\/a><\/figure><\/div><\/div><\/li><li class=\"kb-slide-item kb-gallery-carousel-item splide__slide\"><div class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-has-caption\"><a href=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-3-Cam-Mockup-scaled.jpg\" data-description=\"Prism Camera - Wild West Camera Packaging\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-3-Cam-Mockup-1024x592.jpg\" width=\"1024\" height=\"592\" alt=\"\" data-full-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-3-Cam-Mockup-scaled.jpg\" data-light-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-3-Cam-Mockup-scaled.jpg\" data-id=\"429\" class=\"wp-image-429 skip-lazy\" srcset=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-3-Cam-Mockup-1024x592.jpg 1024w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-3-Cam-Mockup-300x173.jpg 300w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-3-Cam-Mockup-768x444.jpg 768w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-3-Cam-Mockup-1536x888.jpg 1536w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-3-Cam-Mockup-2048x1184.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><div class=\"kadence-blocks-gallery-item__caption\">Prism Camera &#8211; Wild West Camera Packaging<\/div><\/a><\/figure><\/div><\/div><\/li><li class=\"kb-slide-item kb-gallery-carousel-item splide__slide\"><div class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-has-caption\"><a href=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-4-SD-Mockup-scaled.jpg\" data-description=\"Prism Camera - Anime SD Card Filter Packaging\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-4-SD-Mockup-989x1024.jpg\" width=\"989\" height=\"1024\" alt=\"\" data-full-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-4-SD-Mockup-scaled.jpg\" data-light-image=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-4-SD-Mockup-scaled.jpg\" data-id=\"430\" class=\"wp-image-430 skip-lazy\" srcset=\"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-4-SD-Mockup-989x1024.jpg 989w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-4-SD-Mockup-290x300.jpg 290w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-4-SD-Mockup-768x795.jpg 768w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-4-SD-Mockup-1483x1536.jpg 1483w, https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2024\/08\/Prism-4-SD-Mockup-1978x2048.jpg 1978w\" sizes=\"auto, (max-width: 989px) 100vw, 989px\" \/><\/div><\/div><div class=\"kadence-blocks-gallery-item__caption\">Prism Camera &#8211; Anime SD Card Filter Packaging<\/div><\/a><\/figure><\/div><\/div><\/li><\/ul><\/div><\/div><\/div><\/div>\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-block-spacer{height:200px;}.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-103_8d4f37-c9\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Reflections\"><\/span>Reflections<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading423_6770ac-f0, .wp-block-kadence-advancedheading.kt-adv-heading423_6770ac-f0[data-kb-block=\"kb-adv-heading423_6770ac-f0\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading423_6770ac-f0 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading423_6770ac-f0[data-kb-block=\"kb-adv-heading423_6770ac-f0\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading423_6770ac-f0 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading423_6770ac-f0[data-kb-block=\"kb-adv-heading423_6770ac-f0\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading423_6770ac-f0 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading423_6770ac-f0\">Learnings<\/h2>\n\n\n\n<p>PrismCameras embodies the brand&#8217;s unique and quirky personality, and it was important to reflect that in their packaging. During the course of the project, I learned that:<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items423_59b45b-5c:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_59b45b-5c ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_59b45b-5c ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_59b45b-5c .kb-svg-icon-wrap{color:var(--global-palette1, #3182CE);}.wp-block-kadence-iconlist.kt-svg-icon-list-items423_59b45b-5c ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items423_59b45b-5c ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items423_59b45b-5c kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-423_eb0a50-76 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-423_eb0a50-76\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_star-of-life kt-svg-icon-list-single\"><svg viewBox=\"0 0 480 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M471.99 334.43L336.06 256l135.93-78.43c7.66-4.42 10.28-14.2 5.86-21.86l-32.02-55.43c-4.42-7.65-14.21-10.28-21.87-5.86l-135.93 78.43V16c0-8.84-7.17-16-16.01-16h-64.04c-8.84 0-16.01 7.16-16.01 16v156.86L56.04 94.43c-7.66-4.42-17.45-1.79-21.87 5.86L2.15 155.71c-4.42 7.65-1.8 17.44 5.86 21.86L143.94 256 8.01 334.43c-7.66 4.42-10.28 14.21-5.86 21.86l32.02 55.43c4.42 7.65 14.21 10.27 21.87 5.86l135.93-78.43V496c0 8.84 7.17 16 16.01 16h64.04c8.84 0 16.01-7.16 16.01-16V339.14l135.93 78.43c7.66 4.42 17.45 1.8 21.87-5.86l32.02-55.43c4.42-7.65 1.8-17.43-5.86-21.85z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Spatial Recognition:<\/strong> In packaging design, it\u2019s crucial to leverage spatial skills to create a layout that is both unique and functional. Understanding the shape and contents of each side helps in designing a cohesive and effective packaging structure.<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-423_78c96b-c5 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-423_78c96b-c5\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_star-of-life kt-svg-icon-list-single\"><svg viewBox=\"0 0 480 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M471.99 334.43L336.06 256l135.93-78.43c7.66-4.42 10.28-14.2 5.86-21.86l-32.02-55.43c-4.42-7.65-14.21-10.28-21.87-5.86l-135.93 78.43V16c0-8.84-7.17-16-16.01-16h-64.04c-8.84 0-16.01 7.16-16.01 16v156.86L56.04 94.43c-7.66-4.42-17.45-1.79-21.87 5.86L2.15 155.71c-4.42 7.65-1.8 17.44 5.86 21.86L143.94 256 8.01 334.43c-7.66 4.42-10.28 14.21-5.86 21.86l32.02 55.43c4.42 7.65 14.21 10.27 21.87 5.86l135.93-78.43V496c0 8.84 7.17 16 16.01 16h64.04c8.84 0 16.01-7.16 16.01-16V339.14l135.93 78.43c7.66 4.42 17.45 1.8 21.87-5.86l32.02-55.43c4.42-7.65 1.8-17.43-5.86-21.85z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Brand Cohesiveness: <\/strong>During the early stages of the project, brand guidelines are essential. Familiarizing yourself with these guidelines ensures that the design system and elements you develop align with the brand\u2019s essence, vision, and mission, while effectively marketing it to the target audience.<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-423_e2a1e3-ff .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-423_e2a1e3-ff\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_star-of-life kt-svg-icon-list-single\"><svg viewBox=\"0 0 480 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M471.99 334.43L336.06 256l135.93-78.43c7.66-4.42 10.28-14.2 5.86-21.86l-32.02-55.43c-4.42-7.65-14.21-10.28-21.87-5.86l-135.93 78.43V16c0-8.84-7.17-16-16.01-16h-64.04c-8.84 0-16.01 7.16-16.01 16v156.86L56.04 94.43c-7.66-4.42-17.45-1.79-21.87 5.86L2.15 155.71c-4.42 7.65-1.8 17.44 5.86 21.86L143.94 256 8.01 334.43c-7.66 4.42-10.28 14.21-5.86 21.86l32.02 55.43c4.42 7.65 14.21 10.27 21.87 5.86l135.93-78.43V496c0 8.84 7.17 16 16.01 16h64.04c8.84 0 16.01-7.16 16.01-16V339.14l135.93 78.43c7.66 4.42 17.45 1.8 21.87-5.86l32.02-55.43c4.42-7.65 1.8-17.43-5.86-21.85z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Custom Packaging: <\/strong>Given the unique and unconventional layout, testing its durability was crucial to ensure it could support the product\u2019s weight and withstand various environmental conditions.<\/span><\/li>\n<\/ul><\/div>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-block-spacer{height:200px;}.wp-block-kadence-spacer.kt-block-spacer-103_8d4f37-c9 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-103_8d4f37-c9\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>I designed Prism Camera&#8217;s logo, packaging, and website to capture its unique essence and appeal to its target market: Gen Z and young millennials<\/p>\n","protected":false},"author":1,"featured_media":428,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[17,23,22],"tags":[25,18,24,21,19,14,11],"class_list":["post-423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-design","category-packaging","category-personal-project","tag-3d-modeling","tag-brand-design","tag-figma","tag-illustrator","tag-photoshop","tag-prototyping","tag-research"],"_links":{"self":[{"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/posts\/423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/comments?post=423"}],"version-history":[{"count":14,"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/posts\/423\/revisions"}],"predecessor-version":[{"id":1220,"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/posts\/423\/revisions\/1220"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/media\/428"}],"wp:attachment":[{"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/media?parent=423"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/categories?post=423"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gcroxas.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/tags?post=423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}